Web Site Optimisation and Marketing

Search Engine Optimisation (SEO)

Have you ever had a phone call (from a search engine optimisation company), asking you if you wanted to be listed at the top of Google, for a phrase that is related to your business (for example “Accountants in Yeadon” or “Electric Gates Lincolnshire”)? Let me take a wild guess what happened next…you received NO new business or enquiries, and yet you were told (or even received a monthly report) showing you lots of “impressions” or even “visits” to your website.

Firstly, there is NO quick fix to get a natural listing within the top 10 positions in Google, especially one that is

a) Relevant to your business

b) Actually searched for (this one is mightly important!)

To achieve a high ranking in Google there are 3 vital aspects for Search Engine Optimisation

1. Content

2. Structure

3. Inbound Links

We offer a total solution to your SEO needs. It might be buidling a new website that is perfectly formed for Search Engines, or it might mean revising an existing site, making it easier for Google and other Search Engines to find your site and more importantly understand what your site is about.

SEO is relevant to ALL size businesses and allows your business to compete for a top 10 listing in Google.

SEO might not be the solution for you which is why we offer a FREE initial consultation service. We will always recommend a way forward for you that fits with your budget.

E-Mail NOW sales @ quest . co . nz

Business Internet Marketing

If you have a business website you should be able to answer the following five questions:

  1. How many people visit your website per week?
  2. How do these visitors interact with your website?
  3. How have they found your business website?
  4. What are your key products & services?
  5. Where is your business website when you search for your products (not your company name!!)?

How do you go about finding a supplier, a shop or a new product? Where do you look for information, research or simply up-to-date news? Quite simply the Internet (probably using Google)!

Your customers will be no different

What is the point in sending out 10,000 leaflets, 9,500 of which get binned (or recycled!), 400 get read (then binned!) and 100 get read, put to one side (and eventually binned!). Okay, so we might be being a little unfair on traditional marketing techniques, but these techniques along with Directory Advertising are no longer the most cost effective ways to promote your business (and certainly make it almost impossible to track their success).

You would be far better using highly traceable and trackable internet marketing techinques to bring in new customers & give you a value to your return on investment.

Whatever you business, if it is online, we can help.

Contact us to see how we can help you market your business on the internet.

 

Internet Marketing for Small Businesses

We help small businesses successfully promote their websites online. We can help almost any business increase it’s number of sales or it’s take up of the services it offers. Most business can benefit from our internet marketing skills including:

  • Home Based Businesses
  • Online Shops
  • Hotels & Restaurants
  • Any business wishing to attract more customers /sales

With our internet marketing skills and your knowledge of your own business, your customers and your products or services, we can create an effective online marketing strategy bringing in the customers you want for a fair investment in time and money.

There are no magic wands, hidden boxes or secret formula’s to Internet Marketing. We don’t cheat the search engines using “black hat” techniques such as hidden text, invisible text or pop behinds, we simply use a logical process and our specialist knowledge of proven internet marketing techniques to bring people to your website and ultimately your business.

Internet Marketing for small businesses is not complicated, nor is it very expensive. We can offer you a tailored strategy to your precise requirements.

Find out more on how we can generate more business by calling us


Web Hints, Tips and Useful Tools

We use a number of tools to help customers get a top ranking in search engines such as Google, Yahoo and Live search. Many companies pretend they have a “secret box” or a “magic wand” when talking about Search engine optimisation, however we are open and honest about what we do as we want to make online marketing more accessible

New start up companies can’t employ an online marketing agency to look after their SEO or Google Adwords – so on this page we have given you our hints, tips and tools to get you started. You should find these tools easy to use and, if used properly, should give you great results for your website promotion.

We take a “white hat” approach to Search Engine Optimisation meaning our entire approach is ethical and compliant. Our efforts assist Search Engines, helping them deliver the best results to the internet user. We DO NOT undertake “Black Hat” techniques, which try to fool Search Engines (and eventually get your website black listed and therefore never shown again for

Search Engine Optimisation, we know it works and we have had some great success helping clients get higher rankings in Google. We believe it is money well spent and it allows you to check your current ranking on Google, Yahoo, Live Search, and other search engines. You can monitor your progress each month to see how many positions you have moved up the search engine rankings. Most importantly it will tell you exactly what you need to do to your web page to achieve a top 10 Google natural search ranking.

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